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Stéphane Tufféry Data Mining and Statistics for Decision Making


Data mining is the process of automatically searching large volumes of data for models and patterns using computational techniques from statistics, machine learning and information theory; it is the ideal tool for such an extraction of knowledge. Data mining is usually associated with a business or an organization's need to identify trends and profiles, allowing, for example, retailers to discover patterns on which to base marketing objectives. This book looks at both classical and recent techniques of data mining, such as clustering, discriminant analysis, logistic regression, generalized linear models, regularized regression, PLS regression, decision trees, neural networks, support vector machines, Vapnik theory, naive Bayesian classifier, ensemble learning and detection of association rules. They are discussed along with illustrative examples throughout the book to explain the theory of these methods, as well as their strengths and limitations. Key Features: Presents a comprehensive introduction to all techniques used in data mining and statistical learning, from classical to latest techniques. Starts from basic principles up to advanced concepts. Includes many step-by-step examples with the main software (R, SAS, IBM SPSS) as well as a thorough discussion and comparison of those software. Gives practical tips for data mining implementation to solve real world problems. Looks at a range of tools and applications, such as association rules, web mining and text mining, with a special focus on credit scoring. Supported by an accompanying website hosting datasets and user analysis. Statisticians and business intelligence analysts, students as well as computer science, biology, marketing and financial risk professionals in both commercial and government organizations across all business and industry sectors will benefit from this book.

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Giudici Paolo Applied Data Mining for Business and Industry


The increasing availability of data in our current, information overloaded society has led to the need for valid tools for its modelling and analysis. Data mining and applied statistical methods are the appropriate tools to extract knowledge from such data. This book provides an accessible introduction to data mining methods in a consistent and application oriented statistical framework, using case studies drawn from real industry projects and highlighting the use of data mining methods in a variety of business applications. Introduces data mining methods and applications. Covers classical and Bayesian multivariate statistical methodology as well as machine learning and computational data mining methods. Includes many recent developments such as association and sequence rules, graphical Markov models, lifetime value modelling, credit risk, operational risk and web mining. Features detailed case studies based on applied projects within industry. Incorporates discussion of data mining software, with case studies analysed using R. Is accessible to anyone with a basic knowledge of statistics or data analysis. Includes an extensive bibliography and pointers to further reading within the text. Applied Data Mining for Business and Industry, 2nd edition is aimed at advanced undergraduate and graduate students of data mining, applied statistics, database management, computer science and economics. The case studies will provide guidance to professionals working in industry on projects involving large volumes of data, such as customer relationship management, web design, risk management, marketing, economics and finance.

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Hengqing Tong Developing Econometrics


Statistical Theories and Methods with Applications to Economics and Business highlights recent advances in statistical theory and methods that benefit econometric practice. It deals with exploratory data analysis, a prerequisite to statistical modelling and part of data mining. It provides recently developed computational tools useful for data mining, analysing the reasons to do data mining and the best techniques to use in a given situation. Provides a detailed description of computer algorithms. Provides recently developed computational tools useful for data mining Highlights recent advances in statistical theory and methods that benefit econometric practice. Features examples with real life data. Accompanying software featuring DASC (Data Analysis and Statistical Computing). Essential reading for practitioners in any area of econometrics; business analysts involved in economics and management; and Graduate students and researchers in economics and statistics.

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Daniel Larose T. Discovering Knowledge in Data. An Introduction to Data Mining


The field of data mining lies at the confluence of predictive analytics, statistical analysis, and business intelligence. Due to the ever-increasing complexity and size of data sets and the wide range of applications in computer science, business, and health care, the process of discovering knowledge in data is more relevant than ever before. This book provides the tools needed to thrive in today’s big data world. The author demonstrates how to leverage a company’s existing databases to increase profits and market share, and carefully explains the most current data science methods and techniques. The reader will “learn data mining by doing data mining”. By adding chapters on data modelling preparation, imputation of missing data, and multivariate statistical analysis, Discovering Knowledge in Data, Second Edition remains the eminent reference on data mining. The second edition of a highly praised, successful reference on data mining, with thorough coverage of big data applications, predictive analytics, and statistical analysis. Includes new chapters on Multivariate Statistics, Preparing to Model the Data, and Imputation of Missing Data, and an Appendix on Data Summarization and Visualization Offers extensive coverage of the R statistical programming language Contains 280 end-of-chapter exercises Includes a companion website for university instructors who adopt the book

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Sushmita Mitra Data Mining


First title to ever present soft computing approaches and their application in data mining, along with the traditional hard-computing approaches Addresses the principles of multimedia data compression techniques (for image, video, text) and their role in data mining Discusses principles and classical algorithms on string matching and their role in data mining

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Gordon Linoff S. Data Mining Techniques. For Marketing, Sales, and Customer Relationship Management


Packed with more than forty percent new and updated material, this edition shows business managers, marketing analysts, and data mining specialists how to harness fundamental data mining methods and techniques to solve common types of business problems Each chapter covers a new data mining technique, and then shows readers how to apply the technique for improved marketing, sales, and customer support The authors build on their reputation for concise, clear, and practical explanations of complex concepts, making this book the perfect introduction to data mining More advanced chapters cover such topics as how to prepare data for analysis and how to create the necessary infrastructure for data mining Covers core data mining techniques, including decision trees, neural networks, collaborative filtering, association rules, link analysis, clustering, and survival analysis

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Mourad Elloumi Biological Knowledge Discovery Handbook


The first comprehensive overview of preprocessing, mining, and postprocessing of biological data Molecular biology is undergoing exponential growth in both the volume and complexity of biological data—and knowledge discovery offers the capacity to automate complex search and data analysis tasks. This book presents a vast overview of the most recent developments on techniques and approaches in the field of biological knowledge discovery and data mining (KDD)—providing in-depth fundamental and technical field information on the most important topics encountered. Written by top experts, Biological Knowledge Discovery Handbook: Preprocessing, Mining, and Postprocessing of Biological Data covers the three main phases of knowledge discovery (data preprocessing, data processing—also known as data mining—and data postprocessing) and analyzes both verification systems and discovery systems. BIOLOGICAL DATA PREPROCESSING Part A: Biological Data Management Part B: Biological Data Modeling Part C: Biological Feature Extraction Part D Biological Feature Selection BIOLOGICAL DATA MINING Part E: Regression Analysis of Biological Data Part F Biological Data Clustering Part G: Biological Data Classification Part H: Association Rules Learning from Biological Data Part I: Text Mining and Application to Biological Data Part J: High-Performance Computing for Biological Data Mining Combining sound theory with practical applications in molecular biology, Biological Knowledge Discovery Handbook is ideal for courses in bioinformatics and biological KDD as well as for practitioners and professional researchers in computer science, life science, and mathematics.

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Alan Anderson Statistics for Big Data For Dummies


The fast and easy way to make sense of statistics for big data Does the subject of data analysis make you dizzy? You've come to the right place! Statistics For Big Data For Dummies breaks this often-overwhelming subject down into easily digestible parts, offering new and aspiring data analysts the foundation they need to be successful in the field. Inside, you'll find an easy-to-follow introduction to exploratory data analysis, the lowdown on collecting, cleaning, and organizing data, everything you need to know about interpreting data using common software and programming languages, plain-English explanations of how to make sense of data in the real world, and much more. Data has never been easier to come by, and the tools students and professionals need to enter the world of big data are based on applied statistics. While the word «statistics» alone can evoke feelings of anxiety in even the most confident student or professional, it doesn't have to. Written in the familiar and friendly tone that has defined the For Dummies brand for more than twenty years, Statistics For Big Data For Dummies takes the intimidation out of the subject, offering clear explanations and tons of step-by-step instruction to help you make sense of data mining—without losing your cool. Helps you to identify valid, useful, and understandable patterns in data Provides guidance on extracting previously unknown information from large databases Shows you how to discover patterns available in big data Gives you access to the latest tools and techniques for working in big data If you're a student enrolled in a related Applied Statistics course or a professional looking to expand your skillset, Statistics For Big Data For Dummies gives you access to everything you need to succeed.

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Pawel Cichosz Data Mining Algorithms


Data Mining Algorithms is a practical, technically-oriented guide to data mining algorithms that covers the most important algorithms for building classification, regression, and clustering models, as well as techniques used for attribute selection and transformation, model quality evaluation, and creating model ensembles. The author presents many of the important topics and methodologies widely used in data mining, whilst demonstrating the internal operation and usage of data mining algorithms using examples in R.

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Russell Anderson K. Visual Data Mining. The VisMiner Approach


A visual approach to data mining. Data mining has been defined as the search for useful and previously unknown patterns in large datasets, yet when faced with the task of mining a large dataset, it is not always obvious where to start and how to proceed. This book introduces a visual methodology for data mining demonstrating the application of methodology along with a sequence of exercises using VisMiner. VisMiner has been developed by the author and provides a powerful visual data mining tool enabling the reader to see the data that they are working on and to visually evaluate the models created from the data. Key features: Presents visual support for all phases of data mining including dataset preparation. Provides a comprehensive set of non-trivial datasets and problems with accompanying software. Features 3-D visualizations of multi-dimensional datasets. Gives support for spatial data analysis with GIS like features. Describes data mining algorithms with guidance on when and how to use. Accompanied by VisMiner, a visual software tool for data mining, developed specifically to bridge the gap between theory and practice. Visual Data Mining: The VisMiner Approach is designed as a hands-on work book to introduce the methodologies to students in data mining, advanced statistics, and business intelligence courses. This book provides a set of tutorials, exercises, and case studies that support students in learning data mining processes. In praise of the VisMiner approach: «What we discovered among students was that the visualization concepts and tools brought the analysis alive in a way that was broadly understood and could be used to make sound decisions with greater certainty about the outcomes» —Dr. James V. Hansen, J. Owen Cherrington Professor, Marriott School, Brigham Young University, USA «Students learn best when they are able to visualize relationships between data and results during the data mining process. VisMiner is easy to learn and yet offers great visualization capabilities throughout the data mining process. My students liked it very much and so did I.» —Dr. Douglas Dean, Assoc. Professor of Information Systems, Marriott School, Brigham Young University, USA

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Statistique décisionnelle, Data Mining, Scoring et CRM

Stéphane Tufféry. Statisticien. Data Miner. En charge de la statistique et du data mining dans un grand groupe bancaire français. Enseigne la statistique et le data mining au niveau DESS - Master 2 dans les Universités de Paris-Dauphine et de Rennes 1. Intervient à l'ENSAI (Ecole Nationale de la Statistique et de l'Analyse de l'Information) Auteur de : Data Mining et Scoring, Dunod, 2002 ...

Tufféry: Data Mining and Statistics for Decision Making ...

Welcome to the Web site for Data Mining and Statistics for Decision Making by Stéphane Tufféry. This Web site gives you access to the rich tools and resources available for this text. You can access these resources in two ways: Using the menu at the top, select a chapter. A list of resources available for that particular chapter will be provided. Using the menu at the top, select a resource ...

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Stéphane Tufféry, Universitie of Paris-Dauphine, France Data mining is the process of automatically searching large volumes of data for models and patterns using computational techniques from statistics, machine learning and information theory; it is the ideal tool for such an extraction of knowledge. Data mining is usually associated with a business or an organization's need to identify ...

WILEY SERIES IN COMPUTATIONAL STATISTICS Tufféry DATA ...

Stéphane Tufféry, University of Rennes, France With Forewords by Gilbert Saporta and David J. Hand Translated by Rod Riesco Data mining is the process of automatically searching large volumes of data for models and patterns using computational techniques from statistics, machine learning and information theory; it is the ideal tool for such an extraction of knowledge. Data mining is usually ...

Data Mining et statistique décisionnelle - TUFFERY Stéphane

Le data mining et la data science sont de plus en plus répandus dans les entreprises et les organisations soucieuses d’extraire l’information pertinente de leurs bases de données, qu’elles peuvent utiliser pour expliquer et prévoir les phénomènes qui les concernent (risques, production, consommation, fidélisation…). Cette cinquième édition, actualisée et augmentée de 90 pages ...

Stéphane Tufféry - BnF

Stéphane Tufféry : œuvres (14 ressources dans data.bnf.fr) Œuvres textuelles (14) Big data, machine learning et apprentissage profond (2019) Data mining et statistique décisionnelle (2017) Modélisation prédictive et apprentissage statistique avec R (2017 ...

[Stéphane Tufféry] Les Big Data : une révolution numérique ...

19 novembre 2013 Les Mardis de l'Espace des sciences avec Stéphane Tufféry, Mathématicien, École Nationale de la Statistique et de l'Analyse de l'Information...

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Stéphane Tufféry Data Mining et statistique décisionnelle, Éditions Technip, nouvelle édition Télécharger la table des matières Ces cours sont disponibles sous forme de fichiers PDF (nécessitant au moins Acrobat ). Ces cours sont donc consacrés aux techniques de data mining, de statistique décisionnelle et de scoring, et à leur mise en oeuvre en entreprise. Ils contiennent. 19 nov ...

Statistique, data mining et scoring - Stéphane Tufféry ...

Les 2 grandes familles de techniques• Le déroulement d’un projet de data mining• Coûts et gains du data mining• Facteurs de succès - Erreurs à éviter• Informatique décisionnelle et de gestion• La préparation des données• Techniques descriptives de data mining• Techniques prédictives de data mining• Logiciels et consultants• CNIL et limites légales du data mining ...

Data Mining et Scoring - Présentation [Mode de compatibilité]

Stéphane Tufféry DATA MINING & STATISTIQUE DÉCISIONNELLE 27/01/2009 © Stéphane Tufféry -Data Mining -http://data.mining.free.fr 1

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Stéphane Tufféry Country : France: Language : français: Gender : masculin: Note : Docteur en mathématiques. ISNI : ISNI 0000 0000 7103 1382: Activities of Stéphane Tufféry (14 resources in data.bnf.fr) Textual works (14) Big data, machine learning et ...

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Stéphane Tuffery est responsable des études statistiques dans un grand groupe bancaire. Il intervient à l'Institut des Actuaires et il est Maître de Conférences associé à l'Université de Rennes 1, où il enseigne le data mining et les méthodes de Big Data.

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Stéphane Tufféry: Data Mining and Statistics for Decision ...

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Data mining et statistique décisionnelle - Stéphane ...

Stéphane Tuffery est responsable des études statistiques dans un grand groupe bancaire. Il intervient à l'Institut des Actuaires et il est Maître de Conférences associé à l'Université de Rennes 1, où il enseigne le data mining et les méthodes de Big Data.

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Tufféry, Stéphane. 3.29 avg rating • (7 ratings by Goodreads) Hardcover ISBN 10: 0470688297 ISBN 13: 9780470688298. Publisher: Wiley, 2011. This specific ISBN edition is currently not available. View all copies of this ISBN edition: Synopsis; About this title; Data mining is the process of automatically searching large volumes of data for models and patterns using computational techniques ...

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Data mining is the process of automatically searching large volumes of data for models and patterns using computational techniques from statistics, machine learning and information theory; it is the ideal tool for such an extraction of knowledge. Data mining is usually associated with a business or an organization's need to identify trends and profiles, allowing, for example, retailers to ...

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Stéphane TUFFÉRY est en charge de la statistique dans un grand groupe bancaire. Il enseigne le data mining à l'université Rennes 1 et à l'ENSAI (École nationale de la statistique et de l'analyse de l'information). Il a été traduit en anglais et a récemment publié Étude de cas en statistique décisionnelle dans la même collection.

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Data mining is the process of automatically searching large volumesof data for models and patterns using computational techniques fromstatistics, machine learning and information theory; it is theideal tool for such an extraction of knowledge.

Web minig - 3645 Mots | Etudier

Web Mining = Data Mining appliqué aux données de navigation sur le web Objectifs du Web Mining (Web Usage Mining) : 1) Optimiser la navigation dans un site, afin de maximiser le confort des internautes, d’augmenter le nb de pages consultées et l’impact des liens et des bannières publicitaires ⇒ Analyses globales 2) Déceler les centres d’intérêt, et donc les attentes, des ...

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Stéphane Tufféry is the author of Data Mining and Statistics for Decision Making (3.50 avg rating, 4 ratings, 0 reviews, published 2011), Data mining et ...

Data mining et statistique décisionnelle: l'intelligence ...

Stéphane Tufféry. Technip, 2010 - Credit scoring systems - 705 pages. 0 Reviews. What people are saying - Write a review. We haven't found any reviews in the usual places. Bibliographic information. Title: Data mining et statistique décisionnelle: l'intelligence des données: Author: Stéphane Tufféry: Publisher: Technip, 2010: ISBN: 271080946X, 9782710809463: Length: 705 pages : Export ...

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Le data mining et la statistique sont de plus en plus répandus dans les entreprises et les organisations soucieuses d'extraire l'information pertinente cachée dans leurs bases de données, en vue d'expliquer et de prévoir. Cette nouvelle édition, revue et augmentée de 160 pages, fait le point sur le data mining, ses méthodes, ses outils et ses applications, qui vont du scoring jusqu'au ...

Introduction à la Fouille de Données (Data Mining) (8)

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Data mining is the process of automatically searching large volumesof data for models and patterns using computational techniques fromstatistics, machine learning and information theory; it is theideal tool for such an extraction of knowledge. Data mining isusually associated with a business or an organization's need toidentify trends and profiles, allowing, for example, retailers todiscover ...

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Stéphane Tufféry est en charge de la statistique dans un grand groupe bancaire. Il enseigne le data mining à l'université Rennes 1 et à l'ENSAI (Ecole nationale de la statistique et de l'analyse de l'information). Il a été traduit en anglais et a récemment publié Etude de cas en statistique décisionnelle dans la même collection.

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Stéphane TUFFÉRY est docteur en mathématiques. En charge de la statistique et du data mining dans un grand groupe bancaire français, il enseigne le data mining à l'université Rennes 1 et à l'ISUP (Institut de Statistique de l'Université de Paris). Il a récemment publié Étude de cas en statistique décisionnelle dans la même collection.

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Stéphane TUFFÉRY est docteur en mathématiques. En charge de la statistique et du data mining dans un grand groupe bancaire français, il enseigne le data mining en master d'ingénierie économique dans les universités de Rennes 1 el de Paris-Dauphine, et intervient à l'Institut de Statistique de l'Université de Paris.

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• Les 2 grandes familles de techniques • Le déroulement d’un projet de data mining • Coûts et gains du data mining • Facteurs de succès - Erreurs à éviter • L’analyse et la préparation des données • Techniques descriptives de data mining • Techniques prédictives de data mining • Logiciels de statistique et de data mining • Informatique décisionnelle et de gestion ...

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Big Data, Machine Learning et apprentissage profond pan Stéphane Tufféry. Caractéristiques. Big Data, Machine Learning et apprentissage profond ; Stéphane Tufféry; Nb. de pages: 580; Format: Pdf, ePub, MOBI, FB2; ISBN: 9782710811886; Editeur: Technip (Editions) Date de parution: 2019; Télécharger eBook gratuit. Amazon ebook gratuit télécharger pour kindle Big Data, Machine Learning et ...

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Stéphane Tufféry, Universitie of Paris-Dauphine, France Data mining is the process of automatically searching large volumes of data for models and patterns using computational techniques from statistics, machine learning and information theory; it is the ideal tool for such an extraction of knowledge. Data mining is usually associated with a business or an organization's need to identify ...

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COURS DE DATA MINING Stéphane TUFFERY Data Mining et Statistique Décisionnelle, Éditions Technip, 2005, 4 eédition 2012, préface de Gilbert Saporta COURS DE DATA MINING - blogperso.univ-rennes1.fr. Notices gratuites de Data Mining Et Statistique Decisionnelle PDF

Galit Shmueli Data Mining for Business Analytics


Data Mining for Business Analytics: Concepts, Techniques, and Applications in XLMiner®, Third Edition presents an applied approach to data mining and predictive analytics with clear exposition, hands-on exercises, and real-life case studies. Readers will work with all of the standard data mining methods using the Microsoft® Office Excel® add-in XLMiner® to develop predictive models and learn how to obtain business value from Big Data. Featuring updated topical coverage on text mining, social network analysis, collaborative filtering, ensemble methods, uplift modeling and more, the Third Edition also includes: Real-world examples to build a theoretical and practical understanding of key data mining methods End-of-chapter exercises that help readers better understand the presented material Data-rich case studies to illustrate various applications of data mining techniques Completely new chapters on social network analysis and text mining A companion site with additional data sets, instructors material that include solutions to exercises and case studies, and Microsoft PowerPoint® slides Free 140-day license to use XLMiner for Education software Data Mining for Business Analytics: Concepts, Techniques, and Applications in XLMiner®, Third Edition is an ideal textbook for upper-undergraduate and graduate-level courses as well as professional programs on data mining, predictive modeling, and Big Data analytics. The new edition is also a unique reference for analysts, researchers, and practitioners working with predictive analytics in the fields of business, finance, marketing, computer science, and information technology. Praise for the Second Edition «…full of vivid and thought-provoking anecdotes… needs to be read by anyone with a serious interest in research and marketing.»– Research Magazine «Shmueli et al. have done a wonderful job in presenting the field of data mining – a welcome addition to the literature.» – ComputingReviews.com «Excellent choice for business analysts…The book is a perfect fit for its intended audience.» – Keith McCormick, Consultant and Author of SPSS Statistics For Dummies, Third Edition and SPSS Statistics for Data Analysis and Visualization Galit Shmueli, PhD, is Distinguished Professor at National Tsing Hua University’s Institute of Service Science. She has designed and instructed data mining courses since 2004 at University of Maryland, Statistics.com, The Indian School of Business, and National Tsing Hua University, Taiwan. Professor Shmueli is known for her research and teaching in business analytics, with a focus on statistical and data mining methods in information systems and healthcare. She has authored over 70 journal articles, books, textbooks and book chapters. Peter C. Bruce is President and Founder of the Institute for Statistics Education at www.statistics.com. He has written multiple journal articles and is the developer of Resampling Stats software. He is the author of Introductory Statistics and Analytics: A Resampling Perspective, also published by Wiley. Nitin R. Patel, PhD, is Chairman and cofounder of Cytel, Inc., based in Cambridge, Massachusetts. A Fellow of the American Statistical Association, Dr. Patel has also served as a Visiting Professor at the Massachusetts Institute of Technology and at Harvard University. He is a Fellow of the Computer Society of India and was a professor at the Indian Institute of Management, Ahmedabad for 15 years.

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Antonios Chorianopoulos Effective CRM using Predictive Analytics


A step-by-step guide to data mining applications in CRM. Following a handbook approach, this book bridges the gap between analytics and their use in everyday marketing, providing guidance on solving real business problems using data mining techniques. The book is organized into three parts. Part one provides a methodological roadmap, covering both the business and the technical aspects. The data mining process is presented in detail along with specific guidelines for the development of optimized acquisition, cross/ deep/ up selling and retention campaigns, as well as effective customer segmentation schemes. In part two, some of the most useful data mining algorithms are explained in a simple and comprehensive way for business users with no technical expertise. Part three is packed with real world case studies which employ the use of three leading data mining tools: IBM SPSS Modeler, RapidMiner and Data Mining for Excel. Case studies from industries including banking, retail and telecommunications are presented in detail so as to serve as templates for developing similar applications. Key Features: Includes numerous real-world case studies which are presented step by step, demystifying the usage of data mining models and clarifying all the methodological issues. Topics are presented with the use of three leading data mining tools: IBM SPSS Modeler, RapidMiner and Data Mining for Excel. Accompanied by a website featuring material from each case study, including datasets and relevant code. Combining data mining and business knowledge, this practical book provides all the necessary information for designing, setting up, executing and deploying data mining techniques in CRM. Effective CRM using Predictive Analytics will benefit data mining practitioners and consultants, data analysts, statisticians, and CRM officers. The book will also be useful to academics and students interested in applied data mining.

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Группа авторов Applied Data Mining


Data mining can be defined as the process of selection, exploration and modelling of large databases, in order to discover models and patterns. The increasing availability of data in the current information society has led to the need for valid tools for its modelling and analysis. Data mining and applied statistical methods are the appropriate tools to extract such knowledge from data. Applications occur in many different fields, including statistics, computer science, machine learning, economics, marketing and finance. This book is the first to describe applied data mining methods in a consistent statistical framework, and then show how they can be applied in practice. All the methods described are either computational, or of a statistical modelling nature. Complex probabilistic models and mathematical tools are not used, so the book is accessible to a wide audience of students and industry professionals. The second half of the book consists of nine case studies, taken from the author's own work in industry, that demonstrate how the methods described can be applied to real problems. Provides a solid introduction to applied data mining methods in a consistent statistical framework Includes coverage of classical, multivariate and Bayesian statistical methodology Includes many recent developments such as web mining, sequential Bayesian analysis and memory based reasoning Each statistical method described is illustrated with real life applications Features a number of detailed case studies based on applied projects within industry Incorporates discussion on software used in data mining, with particular emphasis on SAS Supported by a website featuring data sets, software and additional material Includes an extensive bibliography and pointers to further reading within the text Author has many years experience teaching introductory and multivariate statistics and data mining, and working on applied projects within industry A valuable resource for advanced undergraduate and graduate students of applied statistics, data mining, computer science and economics, as well as for professionals working in industry on projects involving large volumes of data – such as in marketing or financial risk management.

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Galit Shmueli Data Mining for Business Analytics


Data Mining for Business Analytics: Concepts, Techniques, and Applications with JMP Pro® presents an applied and interactive approach to data mining. Featuring hands-on applications with JMP Pro®, a statistical package from the SAS Institute, the book uses engaging, real-world examples to build a theoretical and practical understanding of key data mining methods, especially predictive models for classification and prediction. Topics include data visualization, dimension reduction techniques, clustering, linear and logistic regression, classification and regression trees, discriminant analysis, naive Bayes, neural networks, uplift modeling, ensemble models, and time series forecasting. Data Mining for Business Analytics: Concepts, Techniques, and Applications with JMP Pro® also includes: Detailed summaries that supply an outline of key topics at the beginning of each chapter End-of-chapter examples and exercises that allow readers to expand their comprehension of the presented material Data-rich case studies to illustrate various applications of data mining techniques A companion website with over two dozen data sets, exercises and case study solutions, and slides for instructors Data Mining for Business Analytics: Concepts, Techniques, and Applications with JMP Pro® is an excellent textbook for advanced undergraduate and graduate-level courses on data mining, predictive analytics, and business analytics. The book is also a one-of-a-kind resource for data scientists, analysts, researchers, and practitioners working with analytics in the fields of management, finance, marketing, information technology, healthcare, education, and any other data-rich field. Galit Shmueli, PhD, is Distinguished Professor at National Tsing Hua University’s Institute of Service Science. She has designed and instructed data mining courses since 2004 at University of Maryland, Statistics.com, Indian School of Business, and National Tsing Hua University, Taiwan. Professor Shmueli is known for her research and teaching in business analytics, with a focus on statistical and data mining methods in information systems and healthcare. She has authored over 70 journal articles, books, textbooks, and book chapters, including Data Mining for Business Analytics: Concepts, Techniques, and Applications in XLMiner®, Third Edition, also published by Wiley. Peter C. Bruce is President and Founder of the Institute for Statistics Education at www.statistics.com He has written multiple journal articles and is the developer of Resampling Stats software. He is the author of Introductory Statistics and Analytics: A Resampling Perspective and co-author of Data Mining for Business Analytics: Concepts, Techniques, and Applications in XLMiner ®, Third Edition, both published by Wiley. Mia Stephens is Academic Ambassador at JMP®, a division of SAS Institute. Prior to joining SAS, she was an adjunct professor of statistics at the University of New Hampshire and a founding member of the North Haven Group LLC, a statistical training and consulting company. She is the co-author of three other books, including Visual Six Sigma: Making Data Analysis Lean, Second Edition, also published by Wiley. Nitin R. Patel, PhD, is Chairman and cofounder of Cytel, Inc., based in Cambridge, Massachusetts. A Fellow of the American Statistical Association, Dr. Patel has also served as a Visiting Professor at the Massachusetts Institute of Technology and at Harvard University. He is a Fellow of the Computer Society of India and was a professor at the Indian Institute of Management, Ahmedabad, for 15 years. He is co-author of Data Mining for Business Analytics: Concepts, Techniques, and Applications in XLMiner®, Third Edition, also published by Wiley.

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Jamie MacLennan Data Mining with Microsoft SQL Server 2008


Understand how to use the new features of Microsoft SQL Server 2008 for data mining by using the tools in Data Mining with Microsoft SQL Server 2008, which will show you how to use the SQL Server Data Mining Toolset with Office 2007 to mine and analyze data. Explore each of the major data mining algorithms, including naive bayes, decision trees, time series, clustering, association rules, and neural networks. Learn more about topics like mining OLAP databases, data mining with SQL Server Integration Services 2008, and using Microsoft data mining to solve business analysis problems.

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Gordon Linoff S. Data Mining Techniques. For Marketing, Sales, and Customer Relationship Management


The leading introductory book on data mining, fully updated and revised! When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business. This new edition—more than 50% new and revised— is a significant update from the previous one, and shows you how to harness the newest data mining methods and techniques to solve common business problems. The duo of unparalleled authors share invaluable advice for improving response rates to direct marketing campaigns, identifying new customer segments, and estimating credit risk. In addition, they cover more advanced topics such as preparing data for analysis and creating the necessary infrastructure for data mining at your company. Features significant updates since the previous edition and updates you on best practices for using data mining methods and techniques for solving common business problems Covers a new data mining technique in every chapter along with clear, concise explanations on how to apply each technique immediately Touches on core data mining techniques, including decision trees, neural networks, collaborative filtering, association rules, link analysis, survival analysis, and more Provides best practices for performing data mining using simple tools such as Excel Data Mining Techniques, Third Edition covers a new data mining technique with each successive chapter and then demonstrates how you can apply that technique for improved marketing, sales, and customer support to get immediate results.

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Группа авторов Data Mining Cookbook


Increase profits and reduce costs by utilizing this collection of models of the most commonly asked data mining questions In order to find new ways to improve customer sales and support, and as well as manage risk, business managers must be able to mine company databases. This book provides a step-by-step guide to creating and implementing models of the most commonly asked data mining questions. Readers will learn how to prepare data to mine, and develop accurate data mining questions. The author, who has over ten years of data mining experience, also provides actual tested models of specific data mining questions for marketing, sales, customer service and retention, and risk management. A CD-ROM, sold separately, provides these models for reader use.

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Ekins Sean Pharmaceutical Data Mining. Approaches and Applications for Drug Discovery


Leading experts illustrate how sophisticated computational data mining techniques can impact contemporary drug discovery and development In the era of post-genomic drug development, extracting and applying knowledge from chemical, biological, and clinical data is one of the greatest challenges facing the pharmaceutical industry. Pharmaceutical Data Mining brings together contributions from leading academic and industrial scientists, who address both the implementation of new data mining technologies and application issues in the industry. This accessible, comprehensive collection discusses important theoretical and practical aspects of pharmaceutical data mining, focusing on diverse approaches for drug discovery—including chemogenomics, toxicogenomics, and individual drug response prediction. The five main sections of this volume cover: A general overview of the discipline, from its foundations to contemporary industrial applications Chemoinformatics-based applications Bioinformatics-based applications Data mining methods in clinical development Data mining algorithms, technologies, and software tools, with emphasis on advanced algorithms and software that are currently used in the industry or represent promising approaches In one concentrated reference, Pharmaceutical Data Mining reveals the role and possibilities of these sophisticated techniques in contemporary drug discovery and development. It is ideal for graduate-level courses covering pharmaceutical science, computational chemistry, and bioinformatics. In addition, it provides insight to pharmaceutical scientists, principal investigators, principal scientists, research directors, and all scientists working in the field of drug discovery and development and associated industries.

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Galit Shmueli Data Mining for Business Analytics


Data Mining for Business Analytics: Concepts, Techniques, and Applications in R presents an applied approach to data mining concepts and methods, using R software for illustration Readers will learn how to implement a variety of popular data mining algorithms in R (a free and open-source software) to tackle business problems and opportunities. This is the fifth version of this successful text, and the first using R. It covers both statistical and machine learning algorithms for prediction, classification, visualization, dimension reduction, recommender systems, clustering, text mining and network analysis. It also includes: • Two new co-authors, Inbal Yahav and Casey Lichtendahl, who bring both expertise teaching business analytics courses using R, and data mining consulting experience in business and government • Updates and new material based on feedback from instructors teaching MBA, undergraduate, diploma and executive courses, and from their students • More than a dozen case studies demonstrating applications for the data mining techniques described • End-of-chapter exercises that help readers gauge and expand their comprehension and competency of the material presented • A companion website with more than two dozen data sets, and instructor materials including exercise solutions, PowerPoint slides, and case solutions Data Mining for Business Analytics: Concepts, Techniques, and Applications in R is an ideal textbook for graduate and upper-undergraduate level courses in data mining, predictive analytics, and business analytics. This new edition is also an excellent reference for analysts, researchers, and practitioners working with quantitative methods in the fields of business, finance, marketing, computer science, and information technology. “ This book has by far the most comprehensive review of business analytics methods that I have ever seen, covering everything from classical approaches such as linear and logistic regression, through to modern methods like neural networks, bagging and boosting, and even much more business specific procedures such as social network analysis and text mining. If not the bible, it is at the least a definitive manual on the subject.” Gareth M. James, University of Southern California and co-author (with Witten, Hastie and Tibshirani) of the best-selling book An Introduction to Statistical Learning, with Applications in R Galit Shmueli, PhD, is Distinguished Professor at National Tsing Hua University’s Institute of Service Science. She has designed and instructed data mining courses since 2004 at University of Maryland, Statistics.com, Indian School of Business, and National Tsing Hua University, Taiwan. Professor Shmueli is known for her research and teaching in business analytics, with a focus on statistical and data mining methods in information systems and healthcare. She has authored over 70 publications including books. Peter C. Bruce is President and Founder of the Institute for Statistics Education at Statistics.com. He has written multiple journal articles and is the developer of Resampling Stats software. He is the author of Introductory Statistics and Analytics: A Resampling Perspective (Wiley) and co-author of Practical Statistics for Data Scientists: 50 Essential Concepts (O’Reilly). Inbal Yahav, PhD, is Professor at the Graduate School of Business Administration at Bar-Ilan University, Israel. She teaches courses in social network analysis, advanced research methods, and software quality assurance. Dr. Yahav received her PhD in Operations Research and Data Mining from the University of Maryland, College Park. Nitin R. Patel, PhD, is Chairman and cofounder of Cytel, Inc., based in Cambridge, Massachusetts. A Fellow of the American St

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Johnson Wayne P. Making Sense of Data I. A Practical Guide to Exploratory Data Analysis and Data Mining


Praise for the First Edition “…a well-written book on data analysis and data mining that provides an excellent foundation…” —CHOICE “This is a must-read book for learning practical statistics and data analysis…” —Computing Reviews.com A proven go-to guide for data analysis, Making Sense of Data I: A Practical Guide to Exploratory Data Analysis and Data Mining, Second Edition focuses on basic data analysis approaches that are necessary to make timely and accurate decisions in a diverse range of projects. Based on the authors’ practical experience in implementing data analysis and data mining, the new edition provides clear explanations that guide readers from almost every field of study. In order to facilitate the needed steps when handling a data analysis or data mining project, a step-by-step approach aids professionals in carefully analyzing data and implementing results, leading to the development of smarter business decisions. The tools to summarize and interpret data in order to master data analysis are integrated throughout, and the Second Edition also features: Updated exercises for both manual and computer-aided implementation with accompanying worked examples New appendices with coverage on the freely available Traceis™ software, including tutorials using data from a variety of disciplines such as the social sciences, engineering, and finance New topical coverage on multiple linear regression and logistic regression to provide a range of widely used and transparent approaches Additional real-world examples of data preparation to establish a practical background for making decisions from data Making Sense of Data I: A Practical Guide to Exploratory Data Analysis and Data Mining, Second Edition is an excellent reference for researchers and professionals who need to achieve effective decision making from data. The Second Edition is also an ideal textbook for undergraduate and graduate-level courses in data analysis and data mining and is appropriate for cross-disciplinary courses found within computer science and engineering departments.

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